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To collect and display reviews Using Google My Business allows you to collect customer reviews and demonstrate the quality of your products or services to potential customers. People are increasingly looking for social proof that a business is worthy of their business, and online reviews are one of the top methods of influence in 2021. A 5-star review attracts attention, and Implementing a strategy to persuade your customers to evaluate your service or product contributes greatly to your business development.
But aside from that, it's been reported that Last Review reviews are a key ranking factor for local pack results, meaning most businesses simply can't afford to not have strong trust signals as part of their file. Get insights into your business activity Google My Business can help you gain insights into your business that you can't gather through other platforms. And this information, in turn, can help you make strategic decisions. This information includes: The number of views of your profile, photos and posts. The search queries people use to find your business. Commitment. A profile of your audience (age groups, gender and country). The number of website clicks, phone calls and directions requests. To get the most out of your Google My Business profile, you need to make sure it is properly set up and optimized.
Semrush Tip: You can unify your business listings on Google My Business and dozens of other online directories to improve your local SEO using the Listing Management tool . This tool is the result of our collaboration with Yext and can be used by anyone with a Semrush account, paid or free. Simply pay a monthly fee and we'll harmonize all your business information so it's consistent and correct across the web. You can then report your site growth and clicks received on Google My Business using Google My Business widgets in the Semrush My Reports tool . Connect your GMB account to Semrush and you can create a PDF report with statistics on the impact.
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發表於 2024-3-13 13:15:29